Regional Sales Director (Wine Jobs: Sales & Marketing)

Full Time

  Major Cellar Company Limited

  Mainland China, Beijing

Since 2008, we have been bringing wine collectors in Hong Kong, Mainland China, and beyond the finest wines though our wholesale and retail services. Through our hard work, the company was listed on the GEM of HKEx on 10 Jan 2014 and was successfully transferred to the Main Board on 30 Oct 2015. As a purveyor of the world’s finest wines, it is our privilege to bring all the wine lovers the rarest and most desirable vintages available today. Join us to explore the world of fine wine and privilege service today.

Duties & Responsibilities:

  • Based on company’s strategy, generate sales from private sectors in China & further develop China business in an aggressive manner;
  • To fulfill sales targets & KPI as per Chairman’s instruction;
  • To promote & develop new business channels of fine wine to high end customers to increase the market share in profitable mainland market;
  • To maintain good relationship with existing customers & explore new customers in mainland market;
  • To cooperate with marketing division to carry out promotion activities in China and to formulate sales & promotion plans for prestige channel;
  • To lead, motivate and develop new sales team in China;
  • To analyze sales data to forecast future sales trend and to prepare sales reports for upper management review;
  • To work with Marketing Department & Retail Operation to implement promotion activity such as wine tastings, exhibitions & provide constructive feedback on promotion effectiveness and further enhancement;


  • Degree or MBA candidate is preferred;
  • Fluent in Mandarin is a must, knowledge of Chinese dialects is preferred;
  • Candidate should be a tactful person with a deep knowledge in traditional Chinese culture;
  • Experienced in luxury industry or wine industry(wholesaling/retailing)
  • Excellent communication, interpersonal, presentable & negotiable skills;
  • Management skill-set: mature responsibility, able to work independently & under pressure, resourceful and self-driven with a good sense of commitment, good leadership experience to lead China sales team;
  • Right candidate should be proactive, mature, sociable, positive, target orientation and self-motivated;

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