French Brand Executive
(Wine Jobs:
Sales & Marketing)
Full Time
From west to east (Shanghai) Trading Co., Ltd.
Shanghai,
Shanghai
Responsibilities:
This position will be fully responsible for brand success & sales target achievement related with brand positioning, marketing strategy, wine promotion and budget control, etc.
* Regarding wineries:
- Be responsible for the communication and follow up work with French wineries. Including:
- Winery contract negotiate and update;
- Winery yearly plan and marketing activities, promotions preparation and follow up;
- Confirm and implement winery visiting according to the Marketing Calendar.
- Take care of all the marketing reports to the related brands update marketing information;
- Follow Chinese marketing trends by marketing survey, set clear brand positioning and marketing plans for coming seasons.
- Other tasks related.
* Communication and Support to EMW Teams:
- Fully in charge of all the marketing information to update and share with EMW teams;
- Provide updated marketing information to Education team, Logistics team, to Sales team, to Finance team for related works.
- Prepare internal marketing reports for brand performance analysis, propose marketing plan for the coming season for each brand.
- Work as Brand Ambassador for event support upon requirements;
- Work together with branch offices to plan and implement winery visiting, brand event etc.
- Work with PR for Media Exposure, Winery Interview, Wine Competition for Related Brands;
- Work with Regional Offices and OTHER the Departments for OTHER Related Tasks.
- Work with Marketing Members AS A Whole Team for some Special Tasks.
* Other Tasks:
- Study . and Research, for Targeted Clients
- the Active in at The Market, the catch up with at The Market Trends.
- Communicate with VIP Clients, Group Clients Directly for Group Contract, Marketing Activities.
- Other Tasks Assigned by Marketing Manager.
* Reporting Directly to:
Marketing Manager
REQUIRED KNOWKEDGE & amp; SKILLS & amp; ABILITIES:
- Bachelor degree or above. Overseas education is preferred.
- Minimum 2+ years of work experience in marketing branding, wine industry would be perfect.
- Fluency in French and English (written and spoken), also good communication and presentation skills both in Chinese and English.
- Experience working in a cross-cultural environment, highly motivated and organized individual.
