Marketing Manager-Liquid & Spirit (Wine Jobs: Sales & Marketing)

Full Time

  Spring Professional

  Shanghai, Shanghai

My client is a global famous wine company.

Job Description: * Overall responsibility of marketing disciplines and strategic planning, to drive the brand development in China through marketing programs

  • Understand client insights and industry trend, sharping communication strategies and plans
  • Understand and analyze the development of reach brand/product, key competitors’ information
  • Develop and implement actions for successful product launches
  • Define annual CRM strategies and objectives, define KPI for each program and ensure efficiency
  • Active and regular exchange on communication topics with headquarters
  • Demonstrates judgement for creative ideas and agency outputs

Requirements * At least 7 year working experience in marketing communication, in FMCG or agencies, with proven successful record in liquid & spirit

  • Bachelor’s degree and above, Major in marketing/business management/ Economy is a plus
  • Team management: develop and engage team members
  • Fluent Mandarin and English

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