Trade Marketing Manager (Wine Jobs: Sales & Marketing)

Full Time

  GERARD BERTRAND (http://www.gerard-bertrand.com/)

  Shanghai, Shanghai

Gérard Bertrand, prestigious international wine Brand, owner of 15 wine estates in the Languedoc, South of France, is recruiting a Trade Marketing Manager based in Shanghai to develop its business in China.

Responsibilities

-       Develop trade marketing strategies aligned with the brand marketing strategy

-       Work with agencies in order to develop POSM & key marketing tools for customer promotions

-       Develop, deliver & execute marketing material & programs for customers

-       Adapt trade marketing activity by channel

-       Give clear direction to sales team for activity execution such as promotion, trainings and events

-       Continuous tracking of A&P spent for agreed projects

-       Control A&P investment from Tier 1 partners

-       Work closely with GB French marketing team



Profile
Marketing Graduate, with at least 3 years Trade Marketing experience, preferably in the Chinese wine and spirits industry.
Passionate about French wine, and a good understanding of the overall wine industry.

Fluent French and/or English.
Proficient computer skills (MS Word, Excel and PowerPoint)

Strong creative skills and extremely detail oriented.
Excellent presentation and oral communication skills.
Ability to work independently.

Working Conditions
Full time position based in our Shanghai office.
Frequent travel.

 

Salary

To be negotiated.

 

Starting Date

January/February 2020.

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